Mon, 8th Jul, 2024

Dean Kirlew has been appointed Global Sales Director of Irish software company Dotser.

Dean Kirlew has been appointed Global Sales Director of software company Dotser.

Former head of Sales at Lead Forensics, a global leader in web visitor tracking software has taken over the sales function at Dotser as the company roles out its suite of SAAS solutions across the ecommerce and event sectors.

The company has gained a significant reputation and key experience in the machinery and parts space supporting many leading agi dealers and OEM manufacturers throughout Ireland including the biggest dealerships for John Deere, Massey Ferguson, New Holland and CASEIH and OEMs including Abbey Machinery. Dotser's technology includes a centralised system to easily manage content, ecommerce, product inventory, CRM and SEO marketing. Dotser's powerful API technologies allows seamless secure integration with other systems including dealer management / accounting software and ERP's.

The comprehensive event software solution SuperShow has also been developed by Dotser and is used by over 65 events across Ireland, UK, Australia and New Zealand. The SuperShow platform centralises event data, enabling it to be securely shared with a wider team, automating key processes and reducing manual admin across multiple events. Key uses include management of competitions, trade exhibitions, accreditation, conferences, ticketing, results, prize money, visitor badges and invoicing. The all-in-one platform reduces total cost of ownership, technical burden, simplifying management and improving data security.

Dotser is based in Tullamore with a team of 10 employees and is supported by Enterprise Ireland.

Dean Kirlew's appointment signals a new era for the experienced software team aiming to scale the business across their current markets and open up new opportunities in new territories.

'I am delighted to have joined Dotser, a company renowned for its innovative suite of products. I am hugely excited to take these cutting-edge solutions to market, helping businesses thrive with Dotser's advanced technology. Our platforms offer great value to potential clients and are truly ahead of their time. This is a very exciting time for both myself and Dotser, and I am thrilled about the forthcoming chapter and the opportunities ahead.'​​​​​​